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B.R.A.K.E.S. Relocating to Concord


B.R.A.K.E.S. Relocating to Concord

Beginning Monday April 11, Doug Herbert Performance will be located in a new location adjacent to Charlotte Motor Speedway.  The high performance warehouse, which had been located in Lincolnton, N.C., since 1991 will now be based in the heart of the racing industry.

“I’m very excited about the move,” stated Doug Herbert.  “We were looking at ways to be more efficient, streamlined and customer focused and I’m certain that the move will deliver on those objectives.”

The first event at the new location will be the 20th Annual Doug Herbert Performance Open House and Super Sale on May 7.  For more information about this event visit

“Being right next to Charlotte Motor Speedway and zMAX Dragway will be very beneficial for us,” added Herbert.  “We’ll be open just in time for the NHRA 4-wide Nationals in April and we look forward to having our customers stop by our new location for the Open House.”

B.R.A.K.E.S. is the 501(c)(3) charity Herbert founded in 2008 in memory of his two sons who were killed in a car accident.  The nonprofit has provided free, advanced driver training to over 2,000 teenagers from 15 different states.

Effective April 11, the address for Doug Herbert Performance and B.R.A.K.E.S. will be 4030 Concord Parkway South, Concord, NC 28027.